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Sunday, January 13, 2013

9 Highly Anticipated Albums of 2012 That Ended Up Being Commercial Failures

9jaLife
9jaLife | Where Nigeria Gets Together
9 Highly Anticipated Albums of 2012 That Ended Up Being Commercial Failures
Jan 14th 2013, 04:59

Follow @9jaLife Amid the usual buzz and attendant hype, most of these albums were released into the market with huge expectations. But they failed to make the mark commercially due to factors  ranging from ineffective promotions, marketing and distribution lapses or just by pure fate. AHMED BOULOR writes. Jhybo: Bee Na Ni AT the time he veered into the music scene, Jibola Toriola, a.k.a Jhybo, was touted in some quarters as the new Dagrin but he would rather be seen as a rapper who is out to carve his desired niche. His well promoted single "Run Their Mouth" got him so many converts and fans alike at the time it hit the airwaves and he shot a befitting video which also helped the popularity of the smashing single. As a follow up, Jhybo dropped his debut album titled Bee Na Ni to the delight of his fans but the album turned out to be a one-track hit. But sadly, Jhybo's well promoted "Run Their Mouth" single did not affect the positive sale of his album as it turned out to be a commercial failure. CAPITAL F.E.M.I: The Year of R'n’B R&B crooner Femi Adeyinka better known in music circles as CAPITAL FEMI took a gamble when he left the United States of America to pursue a career in music here in Nigeria. His gamble seemed to pay off as his career received the needed boost and recognition in the highly competitive music scene. The endearing vocalist also got honour when in 2011 he emerged winner in the Best Vocal Performance Male category at the Headies. That award set the tone for the release of his first album titled The Year of R'n’B in 2012.The lengthy 17-track album is indeed a collector's item; with love ballads such as "Get Low", "Never Felt A Love", "If" and commercial track "Am Just Saying" featuring Jaywon and Saucekid. But one begins to wonder why CAPITAL FEMI failed to get the deserved credit by having a commercially successful album. That brings us to the opinion of a few veterans who have summed up that good music is losing its value in this generation of ours. Faze: Refazed EX-Plantaishun Boiz member, [...]

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